Solutions · Education
DMAI Pro for Language school / institute
Language schools (English, German, French, Turkish, Arabic and more) running general courses for adults and kids, exam-prep courses (IELTS, TOEFL, Goethe, TCF) and private/semi-private classes, in person and online. On Instagram they attract students with teaching reels, teacher introductions, student results and term-start announcements; most DMs ask about fees, term start dates, placement tests and choosing the right class. Sales usually close through a free placement test or trial lesson, and fees are sometimes paid in instalments.
Questions your customers ask
Each is answered from your own information.
How much is the term fee?
When does the new term start?
Is the placement test free?
How many students per class?
Can I pay in instalments?
Do you have online classes? On which platform?
6 ready flows
Course recommendationSuggest the right course with a few short questions and lead to a placement test or enrolment
Placement testBook an in-person/phone placement test or send a short online test
Enrolment & fee paymentReserve a seat in class with full payment or the first instalment
IELTS mock test bookingSell mock tests and convert to prep courses
Current student supportQuick answers on absences, make-up lessons, term renewal and certificates
Corporate training inquiryCapture company needs for staff language training and send a quote
Sales stages
- First message
- Course suggested
- Placement booked
- Placement done
- Deposit paid
- Enrolled
- Active student
- Renewed term
Instagram ideas
- Comment «level» under a reel → send the online placement test by DM
- Reel «5 common IELTS speaking mistakes» with comment «IELTS» → send a free PDF + invite to a mock test
- Term-start countdown story with a question sticker «Which time suits you best?»
- Ice breakers: «Course fees?» / «When does the new term start?» / «I want a free placement test» / «Do you have online classes?»
A reminder sent automatically
Hi, a reminder that your placement test is tomorrow at 5:30 pm. If the time doesn't work, tell us here and we'll move it 🙏