Solutions · Health & medical

DMAI Pro for Optician & eyewear store

Opticians and stores selling prescription glasses, sunglasses, contact lenses and solutions, usually with an optometrist for eye tests. On Instagram they sell with photos of new frames, sunglass brands and frame try-on videos. The prescription order flow: choose a frame (in store or via photo/video) → get the prescription (SPH, CYL, AXIS, ADD and pupillary distance PD) → choose lenses (single vision, bifocal, progressive; thickness/index, blue-light, photochromic, anti-reflective) → deposit → 1-7 days to make → pickup or delivery. Common questions: «Is this frame in stock?», «How much are blue-light lenses?», «If I send my prescription can you make them?», «Are the sunglasses original?».

Questions your customers ask

Each is answered from your own information.

How much is this frame? Is it in stock?
How much are blue-light lenses?
If I send my prescription, can you make them?
What's PD? How do I find it?
How many days until it's ready?
Are the sunglasses original? UV400?

6 ready flows

Prescription glasses orderCollect the prescription, choose frame and lenses, take a deposit and log the order
Frame & sunglasses inquiryAnswer stock, price and authenticity for a frame/sunglasses from a post
Frame recommendationSuggest frames based on face shape and taste
Eye test bookingBook an eye test
Contact lens & solution reorderRepeat lens purchase with the stored power
Ready notice & aftercareNotify pickup and handle vision issues or frame adjustments

Sales stages

  1. First message
  2. Frame/lens inquiry
  3. Prescription received
  4. Quote sent
  5. Deposit paid
  6. In production
  7. Ready for pickup
  8. Delivered
  9. Repeat customer

Instagram ideas